UTM Campaign Link Builder

Easily add UTM parameters to URLs so you can track Custom Campaigns in Google Analytics.

Website URL *
Campaign Source *
Campaign Medium *
Campaign Name *

Google Analytics UTM URL Builder

Track your digital marketing efforts with precision using our Free UTM Link Builder. UTM parameters are tags you add to a URL — when someone clicks on a URL with UTM parameters, those tags are sent back to your Google Analytics for tracking.

Why Use UTM Links?

  • Source Tracking: Know exactly which platform (Facebook, Google, Twitter) brought the visitor.
  • Medium Tracking: Differentiate between a paid ad (CPC) and an organic post.
  • Campaign Tracking: Group your data to see how a specific promotion (like a "Summer Sale") performed overall.